Back to courses

Sales Skills Training Course

Our Sales Skills training course is delivered as an open course in Dublin, Cork and Belfast and as an online course. We can also deliver the course in-house just for your business as an in-person course or a live virtual online course.

Sales Skills Course Highlights

Here’s some quick information about our Sales Skills course:

  • 1-day training course delivered in-person or online
  • Delivered anywhere in Ireland as an in-house course
  • Booking is easy. Just select a location, a date and hit Book Now!

Course Overview

Course Aim

In this sales skills course , we will arm you with the skills and approaches required to get sales, ensuring the customer buys you and in turn what you are selling.

The course will provide you with lots of tips and practical ideas to fully understand the needs of your customer and present products and services to make them feel like it is the right product for them, in a way that is not overly pushy.

We'll show you how to communicate effectively and understand the psychology of buying to help with the sales process.

Course Objectives

By attending this Sales training course, you will:

  • Understand the importance of the salesperson
  • Be able to set clear sales objectives
  • Understand how to establish customer needs and wants in order to match the product or service
  • Understand the decision-making process
  • Develop effective communication skills
  • Know how to avoid/overcome objections
  • Be able to effectively close the sale

Course Content

The Sales Process
  • Looking at the sales process from start to finish
  • Why people buy?
Developing Sales Skills
  • Approaching and building relationships with customers
  • Effective communication skills and building rapport
  • Identifying customers needs through conversation
The Sale
  • Structuring the sale
  • Matching products to needs
  • Describing Features, Advantages and Benefits
  • Overcoming resistance
  • Closing the sale
Skills Practice
  • An opportunity to practice the skills.

Download the Course Brochure

Download a copy of our Sales Skills training course brochure below.

Download Sales Skills Course Brochure

Our Approach

No PowerPoint

Yes, you read that right! We’ve removed PowerPoint from our in-person training courses. Instead we use more creative ways to deliver content and generate discussion.

Always Interactive

No matter how you attend, our courses are interactive and designed specifically for the delivery method being used.

Practical Tools

We minimise theory and focus on practical tools you can take away and use immediately in the workplace.

Clear Pricing

Transparent pricing for open courses and clear all-inclusive quotes for in-house and bespoke work.

Stay in Touch

Get our newsletter and be the first to hear about news, courses and blog posts.